“I see myself when I search, but customers do not.”
Google shapes the map around where the searcher is standing. You see yourself from your office. A customer three miles away may not.
Home/Problems we fix/Missing from Google Maps
Customers are searching nearby.
The map shows everyone but you.
When someone searches for a service near them, Google shows a map with three businesses before anything else. Those three get most of the calls. If you are not one of them, most nearby customers never see you.
Map resultsExample
electrician near me
- ACompetitor One4.8 · 0.9 mi
- BCompetitor Two4.7 · 1.4 mi
- CCompetitor Three4.9 · 2.1 mi
Your business is 1.2 miles away and not shown.
What owners tell us
What owners say
when they first call us.
“My competitor is on the map and I am not.”
Google weighs distance, how well a profile matches the search, and how established a business looks. They are probably ahead on one of those.
“I have a profile. Why am I still missing?”
A profile gets you onto the map. It does not get you into the top three. That takes a complete profile and steady activity.
How the page works
Three kinds of results,
three different sets of rules.
A search for a local service can show three separate sections. Each one is decided differently.
Sponsored results
Paid ads at the top, including Google's verified service ads. You pay per click or per lead.
The map pack
The three businesses beside the map. Decided by distance, relevance and prominence. It cannot be bought.
Regular results
The websites below the map. Decided mostly by your website and the sites that link to it.
Profile and website
The map and your website
help each other.
Google uses your website to judge how relevant you are to a search, and your profile to place you on the map. A strong profile with a thin website holds you back, and so does the opposite.
That is why we never work on one without looking at the other.
Google Business ProfileExample
- Primary categoryToo broad
- Services listed4 of 11
- PhotosLast added 2023
- HoursCorrect
- Website linkCorrect
This profile is missing most of what Google uses to rank it.
What we check
What we check
before we change anything.
Where do you appear across your service area?
What we doWe check your map position from points all around your area, not just from your office.
Is your profile complete and in the right category?
What we doYour primary category matters more than almost anything else on the profile.
Do your reviews keep coming?
What we doWe look at how many you get each month and whether you reply to them.
Do your name, address and phone match everywhere?
What we doMismatched listings make Google less sure where you are.
We check before we change anything, so every fix is aimed at a real gap.
How it works
Getting onto
the map.
We map your visibility
We check where you appear for your main services across your whole area.
We find the gaps
We compare your profile and listings with the businesses holding the top three spots.
We fix your profile and listings
Categories, services, photos, hours and directory listings, corrected and completed.
We keep it active
Regular posts, photos and review replies keep your profile current.
Questions
What owners ask
about the map.
Why does the map look different when I search?
Google shows each person a different map based on where they are. That is why we check from many points across your area.
Do I need to be on Apple Maps too?
Yes. People who ask Siri or open Apple Maps see Apple's results, and those come from a separate listing.
Will more reviews get me into the top three?
They help, but they are not the only factor. A complete profile in the right category with steady activity often matters as much.
Can I show on the map without a storefront?
Yes. Service area businesses can hide their address and still appear. The setup is different, and getting it wrong is a common reason businesses go missing.
See the map
See where you show up
when customers search nearby.
Your free report shows which businesses customers are being sent to in your area.
The report is free. No credit card is required.