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We help local businesses get found.
That is the whole job.

X-RAY is an AI visibility and SEO agency for local businesses. We find out why customers are not finding you on Google and in AI answers, and we fix it, in plain English.

AI VISIBILITY REPORTExample
12%

Share of visibility

Roofers, one town, eight AI assistants.

Named in 12 of every 100 recommendations.

Who gets named instead

Competitor One41%

Competitor Two27%

You12%

Which assistants name you

Named by two of eight.

How we work

Four things
we will not compromise on.

You should not need to learn SEO

You are hiring us so you do not have to. We explain what matters and skip what does not.

Evidence before opinions

We show you what Google and AI actually say about you before we recommend anything.

Honest about limits

We tell you when something will take time, and when something is not worth doing.

Your business stays private

We never publish client names or results without permission.

Where we started

We built the report
before we built the agency.

Most agencies sell first and measure later. We started with the measurement: a report that asks eight AI assistants who they recommend in a local market and counts every answer.

Every engagement starts there, so you and we are looking at the same facts from the first day.

See the report
AI VISIBILITY REPORTExample
12%

Share of visibility

Roofers, one town, eight AI assistants.

Named in 12 of every 100 recommendations.

Who gets named instead

Competitor One41%

Competitor Two27%

You12%

Which assistants name you

Named by two of eight.

Who we work with

Businesses that depend on
being found nearby.

Local businesses that serve customers in a town or region.

Home services

Roofers, plumbers, electricians, cleaners, landscapers and other trades.

Health and wellness

Clinics, dentists, chiropractors, therapists and med spas.

Professional services

Law firms, accountants, insurance agents and real estate offices.

Shops and restaurants

Businesses that need people to walk through the door.

Start with the facts

Let's find out what is keeping
customers from finding you.

Your free AI visibility report takes a few minutes and shows exactly where you stand.

The report is free. No credit card is required.